HEARST INTEGRATED MEDIA
Reaching Consumers with Scale
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Reaching Consumers with Scale

adults   women   women 18–38   college   affluent  

 

Reach the Largest Adult Audience
 

79,566,000
34%
COVERAGE
HEARST
51,787,000
22%
COVERAGE
CONDÉ NAST
68,482,000
29%
COVERAGE
MEREDITH
70,549,000
30%
COVERAGE
TIME INC.
(monthlies)
 

Reach the Largest Number of Women
 

55,892,000
46%
COVERAGE
HEARST
34,065,000
28%
COVERAGE
CONDÉ NAST
53,305,000
43%
COVERAGE
MEREDITH
47,908,000
38%
COVERAGE
TIME INC.
(monthlies)
 

Reach the Largest Number of Women Age 18--38
 

16,655,000
46%
COVERAGE
HEARST
13,020,000
36%
COVERAGE
CONDÉ NAST
14,177,000
39%
COVERAGE
MEREDITH
12,191,000
34%
COVERAGE
TIME INC.
(monthlies)
 

Reach the Largest Number of College-Educated Adults
 

49,748,000
37%
COVERAGE
HEARST
37,390,000
28%
COVERAGE
CONDÉ NAST
41,610,000
31%
COVERAGE
MEREDITH
47,477,000
34%
COVERAGE
TIME INC.
(monthlies)
 

Reach the Largest Number of Affluent Adults

33,608,000
36%
COVERAGE
HEARST
26,579,000
28%
COVERAGE
CONDÉ NAST
28,181,000
30%
COVERAGE
MEREDITH
33,305,000
35%
COVERAGE
TIME INC.
(monthlies)
 

Reach numbers include prototypes
Source: Spring 2014 GFK/MRI
Includes only magazine brands and their websites