Hearst’s Connected Content solutions are designed to build consumer relationships while delivering on each partner’s unique marketing objectives.
What Is Connected Content?
Hearst’s strategic marriage of the art of editorial with the science of engagement is used to develop custom content that
can be 100% ownable by your brand.
- Consumer-centric approach built cross-platform
with access to proprietary audience insights
- Trusted editorial voices created by Hearst’s actual
editors to ensure the right tone
- Maximum visibility leveraging Hearst’s in-house
search and social agency
- Live-media marketing with flexibility and scalability
in mind to capture real-time trends
- Content amplification creating relationships in paid,
earned and owned media spaces
Hearst Connected Content performs: